Our Mission Statement

To be the provider of quality produce, dedicated service, and food products for our customers, thereby creating long-term, mutually beneficial relationships and value.

• Maximizing every individual's potential
• Creating a positive work environment
• Satisfying our customers
• Growing our business
• Practicing ethical behavior

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  • Building Strong Alliances - ensuring long term quality and consistency in produce programs.
  • Open Communication - the most effective way to create and maintain a business relationship that is beneficial to all parties.
  • Ongoing Education - taking the time to know the business needs throughout the network of fresh fruits and vegetables.
  • Team Work - the most successful relationships are those in which the participants work together as a team.
  • Loyalty - loyalty deserves rewards, Dixie will work with our loyal clients to provide you with the products and service you need.
  • Recognition - "Thank You" will be said to recognize good performance
  • Value - we are committed to creating value.
  • Respect - we want to earn your respect and trust everyday.
  • Availability - teach people to be flexible and to procure our produce "smarter."